Of Huckleberries and Grammar Rodeos

Most of my time at Hedge was spent talking to teams about their post-production workflow needs while my teammates in Europe were rightfully enjoying their evenings or fast asleep. If an incoming email dropped even the slightest reference to a Media Composer workflow, as one of the resident Avid experts, those inquiries typically went straight to my Inbox.

So when Hedge acquired Mimiq in September 2022, I was thrilled.

Mimiq is a focused, rock-solid, reputable app that solves an evergreen problem for Media Composer teams, “How can we work together using non-Avid (or non-NEXIS) storage?”

As part of the acquisition, I was appointed as its Product Specialist, which meant shepherding customers with their Mimiq usage and providing related workflow advice.

One day I received an email from this team with a peculiar name: Huckleberry Industries.

Huckleberry Industries was still using Media Composer 2018.x and macOS 10.14 (Mojave) along with some newer combinations of Media Composer and macOS.

I guided them on which Mimiq licenses were best to purchase for their circumstance and supplied some workflow advice. Then… radio silence. This was usually a good sign with Mimiq customers – it meant they quickly hit their stride and got to the real work of editing. 👌🏽

A few months later, the good people of Huckleberry Industries returned for more Mimiq licenses but under a new (and equally peculiar) name: Grammar Rodeo.

OK… curiosity: piqued.

A quick DuckDuckGo search revealed:


And that’s how I played a teeny, tiny part in making some Star Wars. 😁


🎥

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